MILWAUKEE — The Milwaukee Brewers unveiled their new City Connect jerseys on April 9, 2026, putting “Wisco” across the chest and “Forward,” Wisconsin’s state motto, inside the collar. The team said the blue, cream and sunset-gradient uniforms would go on sale at 9 a.m. that day, exclusively at the Brewers Team Store at American Family Field.
The Brewers said the new look will make its on-field debut Friday night against the Nationals and will be worn on 15 occasions during the 2026 season. The jersey also includes a Barrelman sleeve patch and a wheat-and-barley braid, a nod to the state’s identity that the club used to frame its latest City Connect release.
This is the Brewers’ second City Connect uniform edition. The club first unveiled a powder blue “Brew Crew” design in 2022, and that version was retired after the 2025 season. For 2026, the Brewers also added a new road powder blue design to the rotation, giving the team another alternate look alongside the freshly released City Connect set.
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The release carries a direct local message. The Brewers summed up the concept in a social post that read: “If you're from Wisco, you know the way#WiscoConnect.” The team’s latest uniform package is built around that shorthand, with the word “Wisco” front and center and “Forward” stitched where only players and fans closest to the jersey can see it.
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What happens next is already set: the uniforms will be on sale, on the field and in rotation through the season. For the Brewers, the question is no longer whether the design will land, but how often the new look becomes part of the team’s identity over 15 games in 2026.
