Byron Donalds rolled out a health care plan Saturday as he runs for governor of Florida, using a stop in The Villages to pitch what he calls a direct answer to the cost and confusion many patients face. Speaking at the Hotel Eastport, Donalds proposed a “Your Doctor, Your Price” initiative that would require health care providers to post real cash prices for their top 20 services.
The plan would also align Florida’s prescription drug program with federal costs and push for the freedom to choose health care providers without pre-authorizations or surprise billing. Donalds said the frustration runs both ways. “When it comes to health care, one thing I’ve learned: The doctors are frustrated, the patients are frustrated,” he said, adding that when workers and users of the system are both “pulling their hair out,” leaders have a responsibility to bring real reforms that make the process better.
The pitch lands in a state Donalds described as the “hottest state in America,” and he argued the pressure on health care is felt by seniors and families in large cities and small towns alike. He framed the plan as part of a broader campaign promise to pursue quality care that is affordable and transparent, saying, “In Florida, as your next Governor, it is my duty and responsibility to protect the Florida Dream.”
Donalds tied the message to his family as well, saying his wife, Erika Donalds, wants their future children and grandchildren to remain in Florida. He said the goal is not just cheaper care, but a system with pricing people can see and understand. “We’re going to make sure that there is transparency in health care, real transparency that you can touch, that you can feel, that you can grab, that you can hold,” he said.
The proposal puts health care squarely inside Donalds’ governor’s race and gives him a tangible message on one of the state’s most persistent political problems. Whether voters see the plan as a meaningful overhaul or another campaign promise will depend on how much detail follows the rollout and how quickly he can turn transparency into specifics.




