Sam Raimi’s survival horror thriller Send Help is set to premiere on Hulu on Disney+ on Thursday, May 7, after a theatrical run that brought in $94 million worldwide. The film, which stars Rachel McAdams and Dylan O’Brien, opened in theaters on Jan. 30 and arrived on premium video on demand on March 24.
McAdams plays Linda Liddle, a hard-working but socially awkward analyst, while O’Brien plays Bradley Preston, the company’s newly appointed CEO. In the film, Bradley promotes Donovan instead of making Linda the company’s vice president, and the story turns after the corporate jet crashes over the ocean, leaving only Linda and Bradley alive.
The film ended its domestic theatrical run on April 9 after earning $64.7 million in the United States and $29.3 million internationally. Produced for $40 million before marketing costs and rated R, Send Help was written by Damian Shannon and Mark Swift and also stars Edyll Ismail, Dennis Haysbert, Xavier Samuel, Chris Pang, Thaneth Warakulnukroh and Emma Raimi.
The streaming debut lands after the movie has already gone through theatrical and PVOD releases, which means its Hulu arrival is less of a launch than a second life. For Raimi, the question now is whether the film’s box-office momentum can carry over to subscribers who waited for home viewing, or whether its best run was already behind it.